One of the UK’s leading mobile phone recyclers Mazuma Mobile has just launched a new TV advertising campaign featuring Britain’s Got Talent 2009 semi-finalists Stavros Flatley.
The advert featuring the Greek father and son comedy duo was shot in Cyprus and has been launched to coincide with the finals of this year’s Britain’s Got Talent. It shows in an amusing way how simple it is to recycle your phone and states you can receive up to £150 for your old phone.
Mazuma Mobile’s managing director says: “This campaign continues to increase awareness of the benefits of mobile phone recycling, and educates the public on just how easy it is to recycle with Mazuma Mobile, but this time we went all out to push the fun and cheeky side of our brand. Stavros Flatley’s fan base in Britain is huge, with over a million fans on their Facebook page alone, and they will love to see the pair back on television. Stavros’ tongue-in cheek but honest and down to earth image is loved all over the country, and is perfectly aligned with our own Mazuma brand values.”